About the Business
No two campaigns are alike. So therefore every marketing strategy may need a different approach to maximise the leaflet campaign's success.
Of course the extent of this will be determined by the budget out there. But optimising the leaflet is essential. Each company wants to bear in mind that a leaflet needs to draw in attention and keep that attention. Giving a BUY ONE GET ONE FREE pizza for instance, may not be abundantly used on a Monday, but on a Friday or Saturday, everyone in the neighbourhood would be interested. Thus the leaflet needs to practically speak in a SHOUT instead of a light roar; and perhaps half the leaflet dedicated to illustration by diagram rather than text, so the impact is immediate and then the leaflet has worth and value. Too much text will bore the reader.
A similar parallel will be in the Conservatory business. The leaflet is selling products at around Ј15,000 so the leaflet needs to excel in quality and professionalism.
Location & Hours
88 New London Road
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